- extensive Christmas marketing campaig
- ads will run from launch right up until December 25th
- booking advertising around specialist websites and social media
“The Legend of Zelda series is a cornerstone franchise for us and always performs very positively. We achieved some great results with The Legend of Zelda: Ocarina of Time 3D in 2011. With the increased Nintendo 3DS install base as well as seasonality we are confident in A Link between Worlds being a top seller on Nintendo 3DS. To herald the Launch of The Legend of Zelda: A Link Between Worlds we will have a substantial marketing campaign both pre and post launch. We will also have bespoke activity aimed at a kids audience showcasing the characters and ingenious gameplay.” - UK product manager Roger Langford Link
- Warner Bros is spending more money than ever before on LEGO Marvel
- targeting older gamers
- advertised ahead of the TV show Marvel Agents of S.H.I.E.L.D
- this show targets the 16 to 34-year-old male audienc
- over 2m pre-rolls on video on demand services such as YouTube
- big push on social media as well
- will also appear in national press advertising
- coverage in the kids press, including front covers and competitions
“LEGO Marvel Super Heroes is our biggest LEGO video game launch to date with continuous above-the-line and experiential support throughout the campaign. This game not only appeals to our traditional kids audience, but also reaches a broader and older generation of Marvel superfans. We’ve seen a considerable broadening in the demographic of the market for LEGO video games since the huge success of LEGO Batman 2 and LEGO The Lord of the Rings and with the wider and deeper appeal of the LEGO Marvel licence, we’re looking forward to appealing to a much bigger market." - Warner Interactive’s UK sales and marketing director Spencer Crossley Link
Regular Show: Mordecai and Rigby in 8-Bit Land is a short but sweet game that mixes and matches 3 different game styles into one crazy package. It took me 3 hours to complete the game with all the video tapes, but this opened up a New Game+ mode with an additional challenge: every level must be finished without checkpoints, enemies are stronger and resist more hits before dying, and the timer now counts down towards your doom; when it hits zero die!
A portion of a Nintendo Life interview with lead designer Rhodri Broadbent...
NL: Are players able to use the likes of the Wii U Pro Controller, Classic Controller Pro and so on?
RB: There’s no technical reason why not, so we’ll support the Pro Controller and… I don’t know if our controls will stretch to a Wii Remote but we’ll try. We’d love it to be as successful as possible and, seeing as you can play on the TV that’s something we can look at. But we haven’t currently done it.
NL: Have you considered the 3DS yet?
RB: We do consider the 3DS, I love it!
NL: Have you tested anything or messed around with ideas on it?
RB: We’re not developing for 3DS at the moment, but we certainly consider it as a great platform and with the eShop on there at the moment it’s very inviting. But we’re only a small company, there are four of us, so there’s not the bandwidth for us to make a 3DS game at the same time as a Wii U game.
Coming from a GamesTM interview with Eiji Aonuma...
“I always make these games with the thought that this is going to be my last. However, every time we finish work on it, I always still have regrets, wishing that we could do this or that, and end up wanting to make another Zelda game. I guess that could come to a close if I finally make a perfect game, but perhaps I would not be able to create such a thing even if I spent my whole life on it. However, I know I won’t be able to keep working as a developer forever, so I really would like to create something as close to perfection as possible not too far into the future and be able to retire with no regrets.”
- coming from Hori
- compatible with Wii, Wii U
- Dragon Quest X Slime Keyboard and Dragon Quest X Metal Slime Keyboard
- 3,980 and 4,980 yen ($40 and $50)
- function keys are decorated with removable 3D slimes
- blue version comes with 13 blue slimes, one green slime and one orange slimes, as wlel as a 3D staircase for the ESC key
- slimes can also be arranged into a slime tower
- metal version comes with 12 metal slimes, one liquid metal slime, two blue, one green and one orange
- go swimming
- more interior decorating options
- item creating and crafting will be similar to past installments
- gather resources to create new objects
- create furniture like cabinets and more
- different objects with various colors
- character creation will also be seeing more customization options
- optional accessories such as hats and glasses
Disney Infinity has sold more than 1 million of its $75 starter packs across all platforms. Walt Disney Company chairman and CEO Bob Iger revealed that figure during a post-earnings release conference call today, saying that many of the most popular figures for the recently released toys-to-life game have been consistently sold out at retailers.
- coming from Square-Enix
- available at Square Enix Store and Ubisoft’s Uplay Shop in European and PAL territories
- figurines of Assassin’s Creed III’s Connor and Assassin’s Creed IV’s Edwar
- available in 2014
