WHAT: Nintendo is joining up with the United States Olympic Committee to kick off its nationwide “Road to Sochi Tour” in Times Square on Oct. 29 with a 100 Day Countdown event, celebrating 100 days until the Sochi 2014 Olympic Winter
Games. The event will take up three blocks in New York’s Times Square and will
include athlete demonstrations on a ski and snowboard ramp, as well as an ice rink
for curling, figure skating, speedskating and ice hockey.

Nintendo will also be there with hands-on demos for its new game, Mario & Sonic
at the Sochi 2014 Olympic Winter Games™, which launches for Wii U on Nov. 15.
The fun game features characters from the Super Mario Bros. and Sonic the
Hedgehog universes competing together in 24 winter events, including the new
event snowboard slopestyle, which is making its Olympic Winter Games debut in
Sochi.

Jamie Anderson, slopestyle snowboarder and six-time X Games medalist, will be at
the event to help promote Mario & Sonic at the Sochi 2014 Olympic Winter
Games™. The Olympic hopeful will meet with visitors in a designated area.

In addition, the Mario and Sonic costumed characters will make appearances to
take photos with attendees.

WHO: Slopestyle snowboarder and 2014 Olympic hopeful Jamie Anderson, Mario and
Sonic, sports fans, Nintendo fans, families

WHEN: Tuesday, Oct. 29
Press conference and media hour: Noon – 1 p.m.
Event open to public: 2:30 – 8 p.m.
Fan meet and greet: 2:45 – 2:55 p.m.

WHERE: Times Square
New York, NY 10036

VISUALS:
• Jamie Anderson greeting attendees and playing Mario & Sonic at the Sochi 2014
Olympic Winter Games™ for Wii U.
• Mario and Sonic costumed characters taking pictures with fans.
• Nintendo and sports fans enjoying a healthy dose of friendly competition while playing
Mario & Sonic at the Sochi 2014 Olympic Winter Games™.