The following comes from Japanese Prime Minister, Shinzo Abe...

"Well, for example, there's a company called Nintendo. Over there, they made hanafuda cards, but gradually the people playing hanafuda decreased. However, that company called Nintendo makes hanafuda cards and whatnot, and I believe that only by doing that, it wasn't able to protect hanafuda. ...and at the same time, it is keeping the traditional hanafuda cards. For sure, I think this is something that we can learn from."

This was the response given when Mr. Abe was asked about a plan for growth in Japan. Mr. Abe knows Nintendo's past and present quite well. Nintendo saw the writing on the wall for hanafuda cards and moved into video games, but Nintendo still provides cards to this day. There's definitely a lesson to be learned!