Zynga closing three games including CityVille 2
In a conference call yesterday, Zynga revealed plans t' close three titles: The matey Game, Party Place, 'n CityVille 2. The closure a CityVille 2 especially stands out since the game launched a few short months ago 'n lead designer Brian Reynolds announced he be sailing away the social game giant in January.
In the company's 2012 financial statement, Zynga posted a loss a $209.4 million.
On a positive note, Zynga said FarmVille 2 be exceeding expectations by 100% last quarter 'n generating $100 million in gross bookings since launch.
Zynga admitted t' analysts that FarmVille 2 may have cannibalized some a CityVille 2's attention, having launched a month before CityVille's sequel. The company said that in the future it will make sure t' have fewer titles in general, 'n sail away more space between planned game launches. Zynga be also excited about upcoming mobile 'n "midcore" titles (defined as "hardcore" games that can be played for only a few minutes at a time), 'n CEO Mark Pincus says 2013 will be a "pivotal year" for Zynga, with a goal t' "make it easier 'n better t' play across mobile 'n social."
In the company's 2012 financial statement, Zynga posted a loss a $209.4 million.
On a positive note, Zynga said FarmVille 2 be exceeding expectations by 100% last quarter 'n generating $100 million in gross bookings since launch.
Zynga admitted t' analysts that FarmVille 2 may have cannibalized some a CityVille 2's attention, having launched a month before CityVille's sequel. The company said that in the future it will make sure t' have fewer titles in general, 'n sail away more space between planned game launches. Zynga be also excited about upcoming mobile 'n "midcore" titles (defined as "hardcore" games that can be played for only a few minutes at a time), 'n CEO Mark Pincus says 2013 will be a "pivotal year" for Zynga, with a goal t' "make it easier 'n better t' play across mobile 'n social."
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