THQ's EVP of Core Games Danny Bilson deftly diffused a potentially explosive question regarding Homefront's cultural sensitivity toward militaristic North Korea today during THQ Montreal's press event, by emphasizing that the game is "speculative fiction." Bilson noted that, thanks to North Korea scaring the international community over the past couple years through its nuclear testing and sinking of a South Korean ship, that "they've been really cooperative" in selling the game's world. With tongue firmly planted in cheek, he said, "And we really appreciate the regime in North Korea for supporting Homefront the way they have."

Bilson explains that when THQ made the decision to go with North Korea as the antagonist in the game, that it consulted with East Asia experts in Washington D.C. to sell the premise. He notes that the timeline trailer released during E3 shows the result of that "speculative fiction that comes out of paranoid theory." The company will also release a Homefront novel early next year that follows a reporter in 2027 and explains the world even deeper.

Bilson does believe Homefront is a "global game" because it's not important that it takes place in America; the story is about a country being occupied, and it draws its inspiration from other countries being occupied throughout history. Bilson concluded, "There is a reality to [Homefront], but it's by filtering history through a future fiction that gives some sense of gravity to a fantasy."