Today we are faced with a series of questions. How is it possible to convince even more people to buy The Sims 3? Who would be targeted in such a drive? People who are still clinging to the arguably more complete and less buggy Sims 2, where they can already own pets? What about the cynics and naysayers, can they be convinced? What is the hook that will snare a new audience? EA have decided to offer a teaser, which is kind of like a demo but not. The teaser can be downloaded or played online through the Gaikai cloud service. That’s a new one on me so I decided to see how it worked and what it offered. The first and most difficult step was making my way inside.

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