Like a horseman of the apocalypse, Sony's undeniable spokesperson Kevin Butler has stormed the holiday shopping battlefield, riding a sale horse. The ad above has the juicy details: At any Best Buy across the country, anyone who buys a PlayStation 3D Display -- the Sony-branded, $499 bundle that comes with MotorStorm Apocalypse -- can attach a 160GB PS3 to their purchase for just $100.

Think of it this way: For the original launch price of the PS3, you can buy the console, a game and a television which shoots pictures directly into your brain. The times, friends; they are a-changin'.