Activision - Skylanders: Spyro's Adventure sees big success, biggest new IP launch in company history
"Skylanders Spyro's Adventure(TM) was the biggest new IP launch in Activision's history and it is on track to become an important and sustainable franchise. In North America and Europe, including accessory packs and figures, Skylanders Spyro's Adventure was the #8 best-selling game in dollars for the fourth quarter of 2011 and #1 selling kids' title in dollars in the calendar year. Additionally, in North America, including accessory packs and figures, Skylanders Spyro's Adventure was the #10 best-selling title in dollars." - Bobby Kotick, Chief Executive Officer, Activision Blizzard
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