Navigating the free-to-play landscape in Command & Conquer
The term "free-to-play" carries with it a certain stigma in the video game industry. It invariably causes gamers to flinch, calling to mind social games like FarmVille. However, as more recognizable experiences enter the realm of free-to-play software, the knee-jerk reaction has begun to subside. With the Command & Conquer series launching under the freemium banner later this year, it would appear that EA is banking on tamer attitudes toward free, microtransaction-based titles.
Despite the simplified, non-sequel sounding name, EA's free-to-play Command & Conquer is a continuation of the strategy series. First announced as Command & Conquer: Generals 2 in 2011, developer BioWare Victory plans to launch the game this year with a campaign that continues the Generals lineage, and later refresh the free-to-play game with content set in the Tiberium and Red Alert universes.
There lies a very ambitious development plan in place for this series, with gamers playing a key part of the process. Immediately after launch, Victory says it will begin crunching numbers and plugging into the fan community to see what needs to be fixed, changed, or tweaked. Victory promises changes based on this feedback will be implemented every week. Calling it a "Live Service," Victory anticipates the instant feedback will allow Command & Conquer's new free-to-play focus to improve and expand quickly.
The downsides of shifting to a free-to-play focus are immediate for franchise fans. Though there will be single-player content, Command & Conquer will not include a single-player campaign and Victory has no plans to include cutscenes or cinematics, which is a massive blow to series supporters. Additionally, Command & Conquer is another in EA's growing list of games that require a constant internet connection.
Despite the simplified, non-sequel sounding name, EA's free-to-play Command & Conquer is a continuation of the strategy series. First announced as Command & Conquer: Generals 2 in 2011, developer BioWare Victory plans to launch the game this year with a campaign that continues the Generals lineage, and later refresh the free-to-play game with content set in the Tiberium and Red Alert universes.
There lies a very ambitious development plan in place for this series, with gamers playing a key part of the process. Immediately after launch, Victory says it will begin crunching numbers and plugging into the fan community to see what needs to be fixed, changed, or tweaked. Victory promises changes based on this feedback will be implemented every week. Calling it a "Live Service," Victory anticipates the instant feedback will allow Command & Conquer's new free-to-play focus to improve and expand quickly.
The downsides of shifting to a free-to-play focus are immediate for franchise fans. Though there will be single-player content, Command & Conquer will not include a single-player campaign and Victory has no plans to include cutscenes or cinematics, which is a massive blow to series supporters. Additionally, Command & Conquer is another in EA's growing list of games that require a constant internet connection.
