Jan. 2014 NPD - software/hardware/analysis
Posted by GoNintendo Feb 13 2014 23:34 GMT in Nintendo Stuff
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- total industry sales in January 2014 resulted in a one percent decline at $664 million
- total software sales were $232 million

"A major factor in the decline in software this month was the slide in performance of November and December 2013 launches during January 2014 compared to how November and December 2012 launches performed in January 2013. These November and December launches collectively decreased 36 percent, or 20 percent when normalized to account for the 5-week January 2013.

There were about half the number of SKUs launched this January versus January 2013, leading to a 52 percent decrease in sales for new launches (or 39 percent when normalized for the 5-week January 2013). DMC: Devil May Cry and Ni No Kuni: Wrath of the White Witch were particularly strong launches in January 2013, causing a poor comparison for launches in January 2014."


- total consumer spend in January, when including digital purchases, mobile, used games, rental and subscriptions, comes to approximately $1.3 billion

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