Sony believes in its Pub Fund initiative and is putting up the cash to prove it. Over the course of the next three years, Sony will commit $20 million in seeking out independent developers to create games like Papo & Yo, Okabu and PixelJunk Sidescroller. Brandon Stander, director of marketing for PlayStation Network, describes it as a commitment of faith in the Pub Fund and a goal to bring "innovative, different, unique gameplay" to PSN.