#easports In comments yesterday, Electronic Arts' chief financial officer suggested that Online Pass—the program under which gamers who pick up a used copy of an EA Sports game typically shell out another $10 to EA if they want to activate multiplayer for it—has netted the company in the realm of $10 to $15 million since it was introduced in June 2010. That's a paltry sum to a publisher that size, but it doesn't mean the program's a failure. More »