After years of hearing about Microsoft's poorly hidden plans for offering streaming TV subscriptions through the Xbox 360 (among other devices), Reuters is reporting that those very plans are currently stuck in a holding pattern. According to "people familiar with the discussions," Microsoft built out an infrastructure for delivering television, but upon finding out how much it would cost to deliver currently broadcast-exclusive content, walked away from talks.
"They built Microsoft TV, they demoed it for us, they asked for rate cards but then said 'ooh ah, that's expensive,'" the piece quotes one "senior media executive" as saying with regards to the negotiations. That doesn't mean that the plans are a total wash, just that they're currently not progressing.
Still, some avenues for live television are currently available and coming soon to Microsoft's Xbox 360, including a limited selection from several cable providers, as well as the just announced partnership with Newscorp which will bring Fox News, The Wall Street Journal and more to the console.
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