March 2012 NPD - software, hardware, accessories, analysis (Kid Icarus: Uprising success)
Posted by GoNintendo Apr 12 2012 22:35 GMT in Nintendo Stuff
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- Skylanders: Spyro’s Adventure was the 15th best-selling title for the month
- the three character pack SKU’s were all among the top 10 accessory items for the month
- total game industry sales dropped 25 percent to $1.1 billion
- total software across consoles, portable and PC fell 26 percent to $585.1 million
- hardware sales fell 35 percent to $323.5 million.

"While it was a disappointing month, and first quarter, for new physical retail sales of video games hardware, software and accessories, it wasn't entirely unexpected given guidance we've seen from several sources. Outside of new physical retail sales, we find that the consumer spend on content on used games, rentals, subscriptions, mobile games, social network games, digital full game downloads and add-on content accounted for an additional $2.5 billion to $2.7 billion across the U.S., U.K., France & Germany in Q1 2012.

In a list of the top 10 SKUs for the month (as opposed to top titles as listed here), 3DS Kids Icarus: Uprising would have been among the top selling individual SKUs for the month of March." - NPD industry analyst Anita Frazier

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