Scottie Pippen originally turned down NBA 2K13, but eventually he came around. What made him change his mind?

"Larsa [Pippen's wife], she got a ton of requests from fans. I believe she sent out a couple of tweets about it, one saying she was working on [getting Pippen in the game.] She told us their 11-year-old son was really disappointed, too." - Jason Argent, the 2K Sports vice president of marketing

Some good-old internet campaigning, coupled with a direct line to Pippen made this all-star turn his original decision around. Looks like the fans did a great job!