Activision's always been a company with a finger squarely placed upon the pulse of the gaming culture. It knows what we need -- and what we need is more World War 2-based first-person shooters. Call of Duty's part-time developer Infinity Ward struggled with that notion for years according to a recent Official PlayStation Magazine interview with Ward's Vince Zampella. If Activision had its way, Zampella explained, Modern Warfare probably never would have happened. Whoa, did anyone else just get a really weird chill down their spine? Zampella said Activision "thought working on a modern game was risky," and went so far as to conduct "market research" supporting its fears to quell Infinity Ward's desire for modernization. We're not sure which market Activision surveyed, however, as Call of Duty: Modern Warfare moved over 14 million units. We bet the publisher talked to WWII veterans. "Yeah, our war was the coolest! Kids today with their AC-130s. That's not fightin'. That's just flyin' a big, bomb droppin' robot kite."