Ubisoft - Market can only support 10 AAA games a year
Ubisoft's Jade Raymond speaking with the Guardian...
“I think there's still room for really great triple-A games that can, despite the budget, retain the classic model of expecting people to pay in one big chunk. There's still room for that. But the big publishers have to be honest with themselves – there's only room for let's say ten successful titles a year on those sorts of budgets. So you have to go all-in on those; you have to be sure you'll have a hit, and when you make it you have to invest everything to make sure it's amazing.” - Ubisoft's Jade Raymond
I guess it all depends on what you call AAA. How many AAA games really come out each year?
“I think there's still room for really great triple-A games that can, despite the budget, retain the classic model of expecting people to pay in one big chunk. There's still room for that. But the big publishers have to be honest with themselves – there's only room for let's say ten successful titles a year on those sorts of budgets. So you have to go all-in on those; you have to be sure you'll have a hit, and when you make it you have to invest everything to make sure it's amazing.” - Ubisoft's Jade Raymond
I guess it all depends on what you call AAA. How many AAA games really come out each year?
