Ubisoft focusing in on open world games, says they're becoming 'ever-more popular'
Coming from Ubisoft CEO Yves Guillemot...
"Open world games are becoming ever-more popular with gamers. These creations give gamers the freedom of expression and immersive experiences that are now central to their expectations. This deep-seated market trend – which Ubisoft has fully embraced – is going to move up another gear when the next-generation consoles arrive."
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