- name change going into effect on July 1
- name change will help strengthen its brand power
- on April 1, current executive chairman Haruki Nakayama will become the new president and CEO
- current president and operating officer Kyoda Shuichi will become the new president and operating officer COO
- current executive vice president and operating officer, digital content general manager, and online content senior executive manager Toshinori Aoki will become the new executive vice president and operating officer department COO while retaining his latter titles