NCsoft profits decline, limited marketing blamed
Posted by Joystiq May 18 2011 05:00 GMT in Aion: The Tower of Eternity
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MMORPG publisher NCSoft has reported a year-over-year decline in both revenue and profit during the first quarter of 2011. The company's revenues fell 7 percent from the same period a year ago to 155.4 billion Korean Won (about $143 million), despite increased sales from Lineage 2. Profits showed an even sharper decline, dropping 30 percent to 40.8 billion KRW ($37.5 million).

The company chalked up the losses to "soft sales promotions" of its other two key games, the original Lineage and Aion -- or, as we like to call them, "the one with all the castles" and "the one with all the angels." That's ... about all we know about the two games. You know, ahem, because of their limited marketing budgets.



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