"...movies and such are much better at telling stories in an effective and enjoyable way than games are. ...while there is a story (in Kid Icarus: Uprising), we don't advance it by forcing players to sit and watch some tedious briefing scene or anything." - Masahiro Sakurai

Perhaps Sakurai feels he can't effectively tell a story through games, but I've played many a game that handles story elements better than movies and TV shows. All depends on the people involved.