Witness! Cleveland has a new -- and most unlikely -- sports icon in Peyton Hillis, who has been voted to the cover of Madden 12. Hillis, the star-to-be running back for the Browns, beat out Philadelphia Eagles quarterback Michael Vick in the final round of EA Sports' five-week, bracket-style cover vote competition. Hosted in collaboration with EPSN, the campaign featured a player representative from 31 one of the NFL's 32 teams and ... the Seahawks fans (who were eliminated in the first round).

The winner was announced today during ESPN's "SportsNation" show. Both Hillis and Vick were present on set for segments of hour-long episode, doing their bests to remain composed and engaged in the topics presented by hosts Michelle Beadle and Colin Cowherd, while a countdown timer ticked away.